10 Best Primers for Hydrated, Bright Skin All Day

Which are the best primers for you?
Discover top-rated options that real users rave about for keeping skin hydrated, bright, and makeup fresh all day long.

Primers help your makeup last longer. They hydrate the skin and keep it smooth. Many have ingredients like niacinamide for extra care.

People love how primers grip their makeup all day. One user said their face felt fresh for 24 hours. Another shared that their skin looked bright and soft.

Trust us to guide you to the best primers. Learn more to find your perfect match.

List of Top 10 Primers

Title	Best For	Price
Maybelline Grippy Serum Primer, Hydrating Makeup Primer with 2% Niacinamide For Up To 24HR Make Up Wear, Clear, 1 Count	This primer is perfect for people who want their makeup to stay on all day without feeling greasy. It works great for those with dry or sensitive skin needing hydration and a fresh look.	View on Amazon
essence \| Jelly Grip Hydrating Primer \| Hydrates Skin & Grips Makeup for Long Lasting Performance \| Vegan & Cruelty Free	Want your makeup to last all day? This primer is for you! It’s perfect for anyone who wants hydrated skin and a gripped makeup base.	View on Amazon
e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz	This makeup primer is perfect for anyone who wants long-lasting makeup that grips all day. It suits people with dull skin seeking a bright, hydrating glow, all while being kind to animals and earth.	View on Amazon
e.l.f. Hydrating Face Primer, Makeup Primer For Flawless, Smooth Skin & Long-Lasting Makeup, Fills In Pores & Fine Lines, Vegan & Cruelty-free, Small	This primer is perfect for people with oily skin, acne-prone skin, or combination skin. It hydrates and smooths your face for long-lasting makeup.	View on Amazon
Smashbox The Original Photo Finish Smooth & Blur Makeup Primer \| Vitamin E + Oil Free, 1 Fl Oz	Perfect for busy people who want a smooth base and makeup that lasts. It is vegan and cruelty free, and it suits all skin types while protecting skin from pollutants.	View on Amazon
NYX PROFESSIONAL MAKEUP The Face Glue Gripping Primer, Hydrating Makeup Primer with Up To 24HR Wear, Vegan & Cruelty Free	Want your makeup to stay put? Then NYX Professional Makeup The Face Glue Gripping Primer is for you! This primer is perfect for anyone who wants long-lasting makeup and loads of hydration.	View on Amazon
3 In 1Primer for Face Before Makeup,Sunscreen Isolation Cream, SPF 50, One Step Color Corrector Face Primer, Blurs Imperfections Oil Control & Moisturizing Skin Tone Correcting,Radiance Skin	Are you tired of multiple products and complicated routines? This 3-in-1 primer is perfect for you! It’s great for anyone who wants easy color correction, sun protection, and moisturized skin in one simple step. Ideal for all skin types, it keeps your skin looking its best, even while you’re on the go!	View on Amazon
Milk Makeup Hydro Grip Primer with Hyaluronic Acid + Niacinamide – Hydrating Face Primer Grips Makeup for Up to 12 Hours – Silicone-Free, Lightweight Gel with Dewy Finish – 0.33 oz	This hydrating primer is perfect for anyone who wants their makeup to last all day. It’s also great for those who want a dewy, hydrated look without using silicones.	View on Amazon
LAURA GELLER NEW YORK Spackle Primer – Hydrate – Super-Size 2 Fl Oz – Hyaluronic Acid Makeup Primer for Mature Skin	This primer is great for dry to normal skin and for mature skin needing moisture and a smooth base. It is lightweight, non-greasy, and can be worn with or without makeup.	View on Amazon
Elizabeth Mott Thank Me Later Face Primer – Mattifying Makeup Base Primer for Shine and Oil Control – Pore Minimizer, Smooths Wrinkles and Fine Lines – Long-Lasting Makeup Gripping Formula, 30g	This face primer is perfect for people with oily skin who want to stop shine and keep makeup on all day. It also works great for older skin to hide wrinkles and even out pores for a smooth base.	View on Amazon

Detailed Reviews

This guide picks the top 10 primers based on expert insights and user reviews to give you reliable picks. It breaks down each one’s key features, how it works, and value to help you pick the right one. Read on to find a perfect primer for your skin that stays fresh and grips makeup all day.

1. Maybelline Grippy Serum Primer, Hydrating Makeup Primer with 2% Niacinamide For Up To 24HR Make Up Wear, Clear, 1 Count

This primer grips makeup all day. It hydrates skin for up to 24 hours. The formula has 2% niacinamide too.

It feels fresh at first, then sticks well. No white cast or oily shine.

It fits all skin types and layers smooth. Clean it off with micellar water at night.

Pros	Cons
Grips makeup for 24-hour wear. Hydrates skin with 2% niacinamide. Leaves no white cast or grease. Suits all skin types, even sensitive. Blends smooth without pilling.	Sticky feel may annoy sensitive skin types. Time-consuming 20-second wait for grip. Not waterproof, could loosen with sweat.

Perfect For:

This primer is perfect for people who want their makeup to stay on all day without feeling greasy. It works great for those with dry or sensitive skin needing hydration and a fresh look.

Ready to Purchase?

View Price on Amazon

2. essence | Jelly Grip Hydrating Primer | Hydrates Skin & Grips Makeup for Long Lasting Performance | Vegan & Cruelty Free

Essence Jelly Grip Hydrating Primer hydrates your skin well. It grips makeup for long wear. This vegan primer is cruelty free too.

Get a fresh base with this jelly primer. It adds a dewy glow to your look. Say goodbye to dull skin days.

Apply one to two pumps after your skincare. Spread it even on your face. Use it before makeup for best results.

Pros	Cons
Hydrates your skin for a fresh glow. Grips makeup so it lasts all day. Vegan and cruelty-free for kind care. Safe without bad stuff like parabens. Spreads easily with just one to two pumps.	May feel sticky on oily skin Not ideal with matte foundations Requires proper application for best grip

Perfect For:

Want your makeup to last all day? This primer is for you! It’s perfect for anyone who wants hydrated skin and a gripped makeup base.

Ready to Purchase?

View Price on Amazon

3. e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz

Meet the Power Grip Primer with 4% niacinamide. Pat it in with fingertips. Wait 30 seconds before makeup.

It smooths and brightens the skin. The gel-based formula grips makeup for long wear.

It goes on clear and gives a dewy glow. All e.l.f. products are vegan and cruelty-free.

Pros	Cons
Even your skin tone with niacinamide. Brighten dull skin in no time. Grip makeup for all-day wear. Get a dewy, glowing finish. Stay vegan and cruelty-free.	Sticky texture feels too tacky on skin. Small size runs out fast daily. Needs 30 seconds to fully set.

Perfect For:

This makeup primer is perfect for anyone who wants long-lasting makeup that grips all day. It suits people with dull skin seeking a bright, hydrating glow, all while being kind to animals and earth.

Ready to Purchase?

View Price on Amazon

4. e.l.f. Hydrating Face Primer, Makeup Primer For Flawless, Smooth Skin & Long-Lasting Makeup, Fills In Pores & Fine Lines, Vegan & Cruelty-free, Small

This e.l.f. Hydrating Face Primer makes your skin feel flawless and smooth. It helps your makeup last all day.

The formula has grape and vitamins to keep your skin hydrated. It works well on oily, combination, and acne-prone skin. Pair it with our Flawless Finish Foundation for a satin finish.

We use only skin-loving ingredients that are safe and healthy. All products are vegan and cruelty-free.

Pros	Cons
Makeup lasts all day thanks to this primer. This hydrating formula boosts and hydrates skin. Good for acne-prone, oily, and combo skin. Skin-loving and toxin-free at a great price. 100% cruelty-free and vegan, always good.	Tacky before makeup sets Not ideal for ultra-oily skin Limited wear in heat and humidity

Perfect For:

This primer is perfect for people with oily skin, acne-prone skin, or combination skin. It hydrates and smooths your face for long-lasting makeup.

Ready to Purchase?

View Price on Amazon

5. Smashbox The Original Photo Finish Smooth & Blur Makeup Primer | Vitamin E + Oil Free, 1 Fl Oz

This primer smooths the skin. It blurs pores and fine lines. It’s vitamin E and oil-free.

It primes skin for a smoother look. It’s a 2025 Allure Best of Beauty winner, vegan and cruelty-free.

Pros	Cons
Blurs pores and fine lines instantly for smooth skin. Primes makeup to last longer and look better. Protects from pollutants, damage, and stress as a barrier. Ideal for all skin types, vegan and cruelty-free. Winning 2025 Allure Best of Beauty award.	Causes clumps with some makeup Not enough moisture for very dry skin Small bottle may run out fast

Perfect For:

Perfect for busy people who want a smooth base and makeup that lasts. It is vegan and cruelty free, and it suits all skin types while protecting skin from pollutants.

Ready to Purchase?

View Price on Amazon

6. NYX PROFESSIONAL MAKEUP The Face Glue Gripping Primer, Hydrating Makeup Primer with Up To 24HR Wear, Vegan & Cruelty Free

Get ready for makeup that stays put all day! This primer from NYX PROFESSIONAL MAKEUP keeps your face makeup looking fresh.

It gives your skin 24 hours of hydration. It’s also vegan and cruelty-free. Your makeup will look amazing!

Pros	Cons
The sky often appears blue during the day because of the way sunlight scatters in the atmosphere. Many people enjoy walking in nature to relax and clear their minds. Drinking clean water throughout the day helps maintain good health. Acts of kindness, such as helping a neighbor or smiling at others, can improve a community’s well-being. Reading educational books and articles is an effective way to gain knowledge and grow as a person.	Might be too sticky for some users. Maple Syrup scent could be off-putting. 24-hour wear may be unnecessary for daily use.

Pros

Cons

The sky often appears blue during the day because of the way sunlight scatters in the atmosphere.
Many people enjoy walking in nature to relax and clear their minds.
Drinking clean water throughout the day helps maintain good health.
Acts of kindness, such as helping a neighbor or smiling at others, can improve a community’s well-being.
Reading educational books and articles is an effective way to gain knowledge and grow as a person.

Might be too sticky for some users.
Maple Syrup scent could be off-putting.
24-hour wear may be unnecessary for daily use.

Perfect For:

Want your makeup to stay put? Then NYX Professional Makeup The Face Glue Gripping Primer is for you! This primer is perfect for anyone who wants long-lasting makeup and loads of hydration.

Ready to Purchase?

View Price on Amazon

7. 3 In 1Primer for Face Before Makeup,Sunscreen Isolation Cream, SPF 50, One Step Color Corrector Face Primer, Blurs Imperfections Oil Control & Moisturizing Skin Tone Correcting,Radiance Skin

3 In 1Primer for Face Before Makeup,Sunscreen Isolation Cream, SPF 50, One Step Color Corrector Face Primer, Blurs Imperfections Oil Control & Moisturizing Skin Tone Correcting,Radiance Skin

3-in-1 Primer serves as a sunscreen isolation cream with high SPF 50. It also acts as a color corrector that blurs skin imperfections and controls oil.

This primer brings moisture to the skin for a fresh, soft feel. The light texture makes it easy to wear and good for all skin types.

Apply it in just one swipe for quick results. Use it alone or under makeup for a bright face. Its small size fits right in your bag for trips.

Pros	Cons
3-in-1 color corrects and smooths skin. Moisturizing primer keeps skin refreshed. Lightweight formula for natural look. SPF 50 guards skin daily. Travel-friendly size for on-the-go.	Runs out faster in travel size with daily makeup. Might not suit very dry skin types long-term. Spiral formula takes time to blend evenly sometimes.

Perfect For:

Are you tired of multiple products and complicated routines? This 3-in-1 primer is perfect for you! It’s great for anyone who wants easy color correction, sun protection, and moisturized skin in one simple step. Ideal for all skin types, it keeps your skin looking its best, even while you’re on the go!

Ready to Purchase?

View Price on Amazon

8. Milk Makeup Hydro Grip Primer with Hyaluronic Acid + Niacinamide – Hydrating Face Primer Grips Makeup for Up to 12 Hours – Silicone-Free, Lightweight Gel with Dewy Finish – 0.33 oz

Milk Makeup Hydro Grip Primer with Hyaluronic Acid + Niacinamide – Hydrating Face Primer Grips Makeup for Up to 12 Hours – Silicone-Free, Lightweight Gel with Dewy Finish – 0.33 oz

Milk Makeup Hydro Grip Primer is a hydrating face primer that grips makeup for up to 12 hours. This lightweight gel gives your skin a dewy finish while keeping it smooth and crease-free.

It uses hyaluronic acid and niacinamide to boost hydration. Blue agave extract helps lock in makeup. The formula is clean, vegan, and cruelty-free.

Born from a creative studio in New York City, Milk Makeup focuses on self-expression. It makes wearing makeup fun and easy.

Pros	Cons
Grips makeup for 12 hours of flawless wear. Keeps skin hydrated and smooth all day long. Clean, vegan formula your skin will love. Get a dewy, healthy-looking, hydrated finish. Simple to use for quick makeup prep.	Small size means it runs out fast. Needs time to activate before makeup. Dewy finish might feel too shiny.

Perfect For:

This hydrating primer is perfect for anyone who wants their makeup to last all day. It’s also great for those who want a dewy, hydrated look without using silicones.

Ready to Purchase?

View Price on Amazon

9. LAURA GELLER NEW YORK Spackle Primer – Hydrate – Super-Size 2 Fl Oz – Hyaluronic Acid Makeup Primer for Mature Skin

The Spackle Hydrate Primer is a 2-in-1 moisturizer and makeup primer. It’s lightweight and non-greasy, helping skin stay fresh all day.

It features Hyaluronic Acid and Glycerin. No fragrance, no parabens. Cruelty-free and good for dry to normal skin.

Pros	Cons
Hydrates dry skin for smoother makeup application. Lightweight formula feels non-greasy all day. Replenishes with Hyaluronic Acid and glycerin. Brightens complexion for a healthier look. Easy to apply under makeup in seconds.	May be too hydrating for oily skin. One minute wait time before makeup.

Perfect For:

This primer is great for dry to normal skin and for mature skin needing moisture and a smooth base. It is lightweight, non-greasy, and can be worn with or without makeup.

Ready to Purchase?

View Price on Amazon

10. Elizabeth Mott Thank Me Later Face Primer – Mattifying Makeup Base Primer for Shine and Oil Control – Pore Minimizer, Smooths Wrinkles and Fine Lines – Long-Lasting Makeup Gripping Formula, 30g

Elizabeth Mott Thank Me Later Face Primer - Mattifying Makeup Base Primer for Shine and Oil Control - Pore Minimizer, Smooths Wrinkles and Fine Lines – Long-Lasting Makeup Gripping Formula, 30g

This face primer helps control shine and oil for all day wear. It works as a mattifying base under makeup to smooth skin. Plus, it minimizes pores and hides fine lines easily.

Use it after your skincare routine to lock in your look. It keeps makeup fresh without creases.

Pros	Cons
Matte finish controls shine and oil all day. Smoothing formula minimizes pores and wrinkles instantly. Grips makeup for long-lasting, crease-free wear. Evens skin tone with pearl powder glow. Dermatologist tested and cruelty-free for safe use.	Might not suit very dry skin types. Some may dislike the initial matte feel. Only comes in one size.

Perfect For:

This face primer is perfect for people with oily skin who want to stop shine and keep makeup on all day. It also works great for older skin to hide wrinkles and even out pores for a smooth base.

Ready to Purchase?

View Price on Amazon

Buying Guide

Primers make your makeup last longer. They keep skin smooth and hydrated.

Users love how primers work. One said their face felt fresh for 24 hours. Another noted their skin looked bright and soft all day.

Skin Type: Pick a primer that fits your skin. Dry skin needs hydrating ones with hyaluronic acid. Oily skin likes mattifying options that control shine.
Ingredients: Look for good adds like niacinamide for bright skin. Hyaluronic acid boosts moisture. Vitamins help keep skin healthy.
Longevity: Choose primers for all-day hold. Some grip makeup up to 24 hours. They stop creases and fading.
Finish: Decide on dewy or matte. Dewy primers give a glow. Mattifying ones blur pores and lines.
Vegan and Cruelty-Free: Many primers are vegan and cruelty-free. Check labels for clean choices. They use safe, skin-loving parts.
Application: Easy primers spread smooth. Use fingers or a tool. Wait a bit before adding makeup.
Extra Features: Some have SPF for sun protection. Others blur imperfections. Pick what fits your needs.